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Stories from The Green Room
Dear reader,
How is it possible that we’re already halfway through the year? Yet, here we are in July with more questions than answers. The good news: vaccination campaigns have picked up pace, which means large-scale offline events are not far away. The not-so-good news: the return to in-person gatherings is getting a lot more complicated than most people initially expected.
For one thing, despite stringent safety protocols at in-person events, a small number of attendees are testing positive for COVID-19 even though they are fully vaccinated. At MPI’s World Education Congress, held in Las Vegas from June 15-17, two attendees tested positive for the virus.
The Phase 1 report of the United Kingdom Government’s Event Research Programme (ERP) also reflects similar findings—out of 58,000 attendees who participated in events across the country 28 tested positive for COVID-19. The next two phases of their research will “provide the opportunity to generate further evidence, particularly on transmission, using larger events running closer to full capacity and testing different settings.”
While, on one side, people are looking for a way to return to in-person events, on the other side are people worried about the effect such events will have on climate change. Some say the carbon impact of a six-hour, 4000-attendee virtual event is the same as one person on a trans-Atlantic flight. Here’s a free digital calculator that you can use to measure your event’s carbon impact.
Moving on to other news, Global Events Collective is crowdfunding their documentary “Moments that Matter” with their #1001eventprofs campaign where 1001 event professionals donate $10 each and tell their story. If you’re interested, you can donate here.
We also came across these eight webinars from Meeting Spotlight that go into depth about accessibility and inclusion at events. They cover everything from inclusive storytelling to social media accessibility, and we highly recommend you take a look. Talking about inclusivity, you should definitely check out Nook’s event pods. These semi-private spaces are a Certified Autism Resource and provide neurodivergent and introverted attendees a quiet place, sheltering them from the surrounding noise and chaos.
Now, for our question to you: "Have you signed up for any in-person events? If yes, what are you looking forward to the most?" Let us know by replying to this email or by tagging us on Twitter.
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5 REFLECTIONS ON RETURNING TO IN-PERSON EVENTS BEYOND COVID-19
The COVID-19 pandemic might have made it impossible to host in-person gatherings, but there was never any doubt about their return. Through this time, both event professionals and event technologists have written extensively about how to plan for their future. Now, more than a year later, it looks like in-person events are slowly but surely making a comeback.
But there’s one thing we noticed—theorizing about the return of in-person events is a lot different from hosting one or being at one. Despite all the preparation, a few things caught even the most seasoned event professionals unaware. In this story, we talk about five of these things.
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INSPIRATION FROM THE GREEN ROOM
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RECRUITING VOLUNTEERS: 10 TIPS FOR EVENT PROFESSIONALS
For most events, a large team of experienced staff can be beyond their budget. That’s where volunteers come in—to fill the gaps and take the load off your team. Learn how to hire volunteers who complement your team and benefit your event.
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HOW TO MAKE YOUR EVENTS MORE DIVERSE AND INCLUSIVE
From a diverse speaker roster to inclusive food choices, here's a deeper look at how you can host an event where everyone feels not just welcome, but valued:
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PITCHING TO SPONSORS: A 10-POINT GUIDE FOR EVENT ORGANIZERS
Sponsors can mean the difference between an okay event and an amazing one especially if you're on a shoestring budget. Here's a short guide on how to effectively pitch your event to sponsors.
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A COMPLETE GUIDE TO MONETIZING YOUR VIRTUAL EVENTS
The truth is there are many unexplored ways for planners to monetize these virtual events. To keep yourself from burning your fingers, here are some proven ways that can help generate revenue for yours.
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FURTHER READING
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Thanks for reading! As always, we’d love to hear your thoughts—whether it’s about this newsletter, the topics you’d like us to discuss on The Green Room, or anything else you think we should know. Hit reply or connect with us on social media (Twitter and LinkedIn).
Until next time,
Nisha
The Green Room

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