 |  | | Stories from The Green Room | | | |
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Dear reader, |
| We’re glad to have you here. For the better part of a year now, we at The Green Room have been creating resources—how-tos, tips, and even ebooks—for event professionals. We’ve also kept a close watch on the many challenges the MICE industry overcame in the last year and have been awed by the transformative power and the collective strength it took to ensure the industry’s survival amidst overwhelming odds. |
| It’s been an honor to be a part of this amazing community. That's why we created this newsletter—to have a space to explore the latest happenings in the events world and what they mean for all of us. We hope you’ll find these emails both interesting and useful. |
So here we go with the latest news for April 2021:
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| Global Meetings Industry Day 2021 |
| On April 8, 2021, event and meeting professionals everywhere came together to celebrate the power of events on Global Meetings Industry Day. Many global organizations including Meetings Mean Business, Meeting Professionals International, PCMA, and Global Events Collective hosted a variety of live, virtual, and hybrid events on topics ranging from organizing safe live events, vaccine passports, and post-pandemic recovery to event technology and hybrid events. If you missed these events, Nifty Method will be uploading some of those livestreams for on-demand viewing in a few days, so watch for them here. |
As part of their GMID initiative, Global Events Collective is also creating a video documentary, Moments that Matter, to share inspiring stories about meeting and event professionals that reveals “the most amazing and impactful stories of human endeavor.” If you’d like to be part of the documentary, you can share your story on their website.
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| Earth Day and Event Sustainability Initiatives |
| With Earth Day being April 22, sustainability and the impact of events on climate change became another highlight of this month. Fiona Pelham’s article for EventMB on “Why the Event Industry Can No Longer Ignore Climate Change” was an insightful read on how event planners can be more intentional about their sustainability efforts. Another interesting post we came across was by TSNN on seven venues that honored Earth Day with various eco-friendly activities and initiatives. |
| Moving to social media, Fiona Pelham also hosted a 24-hour Twitter campaign on Earth Day to educate people about event sustainability. Follow the #eventscreatechange hashtag to learn how you can be a part of the change. Other event sustainability experts we’ve been following are Shawna McKinley and Julia Spangler, who’ve both been a constant source of helpful advice on organizing eco-friendly events. |
| Finally, with May being National Mental Health Awareness month, we’d like to end this section of the newsletter with a question for you: What have you been doing to take care of your mental wellbeing in the last year? Let us know by replying to this email. :) |
 | FEATURED STORY |  | |
 |  THE 2020 EVENTS INDUSTRY REPORT In the last year, we saw the events industry go through change after change and come out stronger every time. From the early webinar-ish iterations of virtual events in March to multi-day virtual experiences only a few months later, the boundaries of virtual events have been pushed further and further. Then, when live events returned in the latter part of the year, we saw event planners coming up with some very creative ideas to make the “onsite experience” safe. In this story, we analyze the defining themes and trends of 2020, their impact on events and event professionals, and how they’ll influence the events industry in 2021 and beyond. Read the story  |  | |
| INSPIRATION FROM THE GREEN ROOM |
|  GOING GREEN: HOW TO HOST AN ECO-FRIENDLY EVENT An eco-friendly event not only results in a better and less-polluted planet Earth, it will also benefit you in many other ways, including positive brand awareness and a reduction in cost. Read more  | |  | | |
 |  WHY SOCIAL SUSTAINABILITY MATTERS FOR EVENTS IN THE WAKE OF COVID-19 Considering everything that’s happened in recent months, the only step forward is building a society that’s sustainable—no matter what we do. Read more  | | | | |
|  5 SAFETY CONSIDERATIONS FOR VIRTUAL EVENTS These tips can help you host a secure virtual event—one that safeguards your attendees and, more importantly, their data. Read more  | |  | | | |
 |  HOW TO HOST A FISHBOWL SESSION AT YOUR NEXT VIRTUAL EVENT Want to improve engagement and networking at your next virtual event? Give it a semi-structured twist with fishbowl activities where everyone has a say. Read more  | | | | |
 | FURTHER READING |  | |
| Thanks for reading! As always, we’d love to hear your thoughts—whether it’s about this newsletter, the topics you’d like us to discuss on The Green Room, or anything else you think we should know. Hit reply or connect with us on Twitter (@ZohoBackstage). Until next time,
Nisha
The Green Room
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